Persona Coverage Audit

See exactly which target personas you have, and which you’re missing, across every account in a list. Builds an accounts-by-personas coverage matrix so gaps are obvious at a glance instead of buried in a spreadsheet.

Free to run, read-only, and safe to point at any list. Give it a list and the personas you care about, and it flags exactly which accounts need a new contact before you go looking for one.

What It Does

• Coverage matrix, not a contact list: Maps accounts against target personas so you see coverage, not just who’s in the CRM.
• Free and read-only: Nothing is created, modified, revealed, or written; safe to run as often as needed.
• Flexible personas: Define any target personas you’re tracking, Head of RevOps, VP Sales, CFO, or your own list.
• Gap-first output: Surfaces which accounts are missing key personas, so the follow-up work is obvious.
• Validated matches: Borderline title matches get checked before being counted as coverage.

Use Cases

---
name: persona-coverage-audit
description: Use when the user wants to know which target personas they have — and are missing — across the accounts in a list.
---

# Persona Coverage Audit

Use when the user wants to check persona coverage across the accounts in a Firmable list. Read-only and free to run.

## Procedure

1. Read the list and parse the target personas.
2. For each account, search people by the relevant seniority and department.
3. Build a coverage matrix of accounts against personas showing which are present.
4. Flag accounts missing key personas; validate any borderline title matches before counting them.
5. Offer suggested follow-ups.